01

Brief

As the e-learning culture began to gain momentum, we were approached by – Paper Video – an e-learning portal that prides in calling itself a digital classroom. Paper Video told us, “We aspire to be the first choice for students, all over, to learn and grow with, with the online tools made available to them. How can you help us get there?” They educated us about the unique and informative digital experiences that they have created for students. We gave it no second thought and jumped on the opportunity to help improve India’s education ecosystem.

Brief

02

Ideation

Paper Video was established with the vision of creating a positive impact on the way children study. The idea was to develop an e- learning portal with a holistic curriculum that was easy to understand and consume. What makes Paper Video unique is the ease of understanding that the portal provides along with a simple and user-friendly way to explore the various modules available.

Ideation
Paper Video

03

Solution

The digital solution that we created for Paper Video dwelled upon the idea of an active online community that promotes learning, not only through bookish chapters and homework, but through the effective approach of interactive knowledge sharing. Phase 1 was completely focused on redesigning and redeveloping the site with custom graphics and responsive designs. Phase II ran parallel – focusing on the user experience and functionality of the product.

Solution
Paper Video

04

Timeline

Timeline Timeline

05

Sitemap

Below is a visual representation of dashboard section of the sitemap. In this case all sections of the papervideo website are highlighted.

sitemap
scroll

06

User Personas

We developed audience personas to delve deeper into the consumer journeys of the potential target groups. This groundwork helped us get kickstarted with phase 1 of the project - establishing the design of the new site architecture.

User Personas
User Personas
User Personas

07

Typography & Colors

Children are the primary audience, thus vibrant visuals are implemented to keep them intrigued and motivated.

#907AFF

#FE638E

#FFC979

#313131

Paper Video

Bombay Tone

Open Sans

Headline

Open Sans - Bold

16pt

Title

Open Sans - Bold

12pt

Body Text

Open Sans - Regular

12pt

Hints

Open Sans - Regular

8pt

Typography
Paper Video

08

Icons & Illustrations

To clearly articulate a topic or notion and to  provide decoration, the following icon and illustration styles are used.

icons
illustration
illustration
illustration
Paper Video

09

App Screens

Bombay Tone

App Screens

10

Dashboard User Flow

For the ideal user experience, every phase of the user journey was planned and optimised.

Dashboard User Flow
Paper Video Paper Video

11

Website Screens

Website Screens
Paper Video

Bombay Tone

Play Store

Now available on play store

09

Testimonials

Take a look at what one of our satisfied customers has to say.

The Review

"Bombay Tone creates great designs and works well independently."

5.0

Feedback Summary:

The ongoing efforts from Bombay Tone have resulted in fantastic final products that fulfill expectations. Not only are they highly efficient, they’ve proven to be strong performers when working individually. Customers can expect a communicative, skilled partner.

Testimonials

PaperVideo

Chirag Arya (Founder)

VIEW FULL REVIEW
Paper Video Paper Video

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